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Risk & Compliance

Amazef Acceptable Use & Prohibited Items Policy (AUP)

Risk & Compliance Mandate

This Acceptable Use Policy (“AUP”) sets out prohibited and restricted product categories for Sellers on Amazef.com. The Platform serves UK Buyers only; Sellers may be based worldwide but must not supply unlawful or restricted goods to UK consumers. Breach may result in listing removal, payout holds, and account termination.

Section 1

Purpose & Scope

This Acceptable Use Policy (AUP) applies to all Sellers, suppliers, and operators listing or fulfilling goods on Amazef.com, operated by SWIFT TRADE GLOBAL LTD.

Amazef serves UK Buyers only. Sellers may be based anywhere in the world but must not list or supply prohibited items to UK consumers. Breach of this AUP may result in immediate removal, payout holds, and account termination.

Section 2 — Zero Tolerance

Strictly Prohibited Items (Zero Tolerance Framework)

Prohibited Categories

The following categories are strictly prohibited on Amazef. Any listing found in these categories will be removed immediately and may trigger account sanctions:

  • Counterfeit & Infringing Goods

    Replicas, unauthorized duplicates, unauthorized look-alikes, or fake variations of protected trademark brands, luxury apparel, fine electronics, or designer items (e.g., unauthorized branded wear, counterfeit luxury watches, replica electronics components).

  • Weapons & Ammunition

    Lethal firearms, kinetic components, tactical munitions, structural weapon blueprints, military-grade gear, switchblades, specialized combat equipment, or specialized explosives.

  • Illegal Drugs & Paraphernalia

    Controlled chemical substances, prescription-restricted medications, synthetic narcotics, hazardous raw chemical precursors, and specialized vaping or ingestion mechanisms targeted toward sub-adult audiences.

  • Adult Content & Exploitative Media

    Explicit adult novelty units, sexually explicit literature, pornography, or digital streams featuring unrated adult content.

  • Tobacco & Nicotine Distribution

    Traditional cigarettes, bulk unprocessed tobacco, specialized e-liquids, shisha configurations, or raw alternative smoking instruments.

  • Hazardous, Volatile & Corrosive Cargo

    Loose high-capacity lithium batteries, toxic chemicals, corrosive substances, or goods restricted under UK import, carrier, and air-freight safety rules.

Section 3

Restricted Categories (Prior Approval Framework)

Restricted items require prior approval. Sellers must provide evidence of UK and export-jurisdiction compliance, including testing certificates, permits, or labelling documentation, before listings go live:

  • Ingestible Wellness & Supplements

    Dietary supplements, nutraceuticals, or herbal products requiring evidence of lawful sale in the UK and the Seller's country of origin, including applicable safety and labelling compliance.

  • Topical Cosmetics & Advanced Skincare

    Liquid topical treatments, organic chemical serums, or facial electronics. Must clear rigorous toxicological reviews to guarantee absolute consumer safety.

  • High-Valuation Fine Jewelry & Precious Metals

    Commodities, loose gems, or premium timepieces exceeding a single transaction value threshold of £2,500 GBP require certified documentation confirming ethical extraction and authenticity.

Section 4 — Compliance Penalties

Regulatory Enforcement & Account Penalty Matrix

Violations of this AUP may result in the following enforcement actions, applied at Amazef's discretion according to severity and repeat conduct:

  • Listing Removal

    Non-compliant products are removed from search, catalogue, and storefront visibility without delay.

  • Account Suspension

    Violating Seller accounts may be suspended or permanently banned from the Platform and blocked from future onboarding.

  • Payout Hold

    Pending or approved payouts may be frozen for 90 to 180 days while chargebacks, UK consumer claims, or regulatory reviews are resolved.

Section 5

Corporate Identity & Legal Architecture

This AUP is aligned with UK online marketplace, consumer protection, AML, and product safety requirements. International Sellers remain responsible for ensuring that goods shipped to UK addresses are lawful both in the UK and in the jurisdiction of export.

Amazef Risk & Compliance Operations

SWIFT TRADE GLOBAL LTD

Parent Operator
SWIFT TRADE GLOBAL LTD
Company Reg No
16921955 (Registered in England and Wales)
Corporate Headquarters
Prospect House, Featherstall Road South, Oldham, England, OL9 6HT
Chief Data Officer
Aamir Hussain (Founder & CEO)
Compliance Channel
admin@amazef.com